Sabar.
Performance Marketing Consultant — Dubai, UAE & the GCC
6+ years building revenue-focused acquisition systems for businesses across Dubai, the UAE, Saudi Arabia, Qatar, Oman and Australia — as a Performance Marketing Consultant specialising in Google Ads, Meta Ads, e-commerce growth and full-funnel marketing automation. Every campaign measured on ROI and ROAS, not impressions.
Three principles behind every campaign I run in Dubai & UAE.
Most performance marketing fails because the channel and the system are built separately. Here's how I build them differently as a Performance Marketing Consultant in UAE.
Revenue first, metrics second.
Impressions, clicks and CTR are inputs. Revenue, cost per qualified lead and ROAS are outputs. As a Performance Marketing Consultant, every campaign I build is structured around the output — not the platform's default success metrics.
The ad is just the start of the system.
A great Google Ads campaign connected to a slow landing page and a broken CRM loses every time. I build the ad, the funnel and the automation as one connected system — so every dirham of ad spend for Dubai and UAE businesses is tracked from click to closed revenue.
AI speeds up the cycle. Data makes the call.
AI tools help me move faster through research, copy generation and creative testing. But every targeting and budget decision for UAE and GCC campaigns is verified against live data in Google Ads, Meta Ads Manager and CRM dashboards before anything changes.
From a 500-SKU Indian e-commerce brand to a 34M AUD global acquisition system — as a Performance Marketing Consultant.
"I don't just manage ads. I build the complete acquisition system — from the first impression to a paying customer — and make every part of it measurable."
— Sabar, Performance Marketing Consultant UAE
I'm Sabar, a Performance Marketing Consultant in UAE based in Muscat, Oman. I work with businesses across Dubai, the UAE, Saudi Arabia, Qatar and Oman to build acquisition systems that generate real, measurable revenue — not just traffic or ad impressions. As a freelance Performance Marketing Consultant, I work directly with founders and marketing leads, never through account managers.
My journey started in 2019 with Looms & Weaves, a large-scale Indian e-commerce brand where I managed 500+ SKUs across Meta Ads and Google Shopping — generating ₹54M in total revenue over three years at a consistent 7.5× ROAS. That experience built the foundation of how I still think about performance marketing today: every campaign must be built around profitable unit economics, from the product margin up.
Over the following six years I expanded into GCC markets — working as a freelance Performance Marketing Consultant in Dubai and UAE for education providers, e-commerce brands and service businesses across the UAE, Qatar, Oman and Saudi Arabia. For English House GCC, I generated 22,700 qualified leads at AED 1.38 CPL and 76× ROAS through a Google Ads system connected end-to-end with HubSpot CRM and WATI WhatsApp automation.
My most significant engagement was as Full-Time Performance Marketing Consultant at IHM Australia, where I built a global multi-channel system across Meta and Google Ads targeting nurses across Australia, UK, Ireland, Italy and the GCC. The result: 34.3M AUD in revenue, 4,288 enrollments and 141× blended ROAS on a 242,000 AUD annual ad budget — earning the Best Performer Award from HCI Australia's founder in March 2026.
Today I work as a freelance Performance Marketing Consultant based in Muscat — available for projects and retainers across Dubai, the UAE and the GCC, on Gulf Standard Time, as well as open to full-time senior marketing roles with ambitious brands targeting these markets.
Career experience — Dubai, UAE, GCC, Australia & India.
Every result is verified against Google Ads, Meta Ads Manager, GA4 and client CRM data.
Full-Time Performance Marketing Consultant
IHM Australia / HCI Australia — GCC, Australia, UK, Europe
Built and scaled a global multi-channel acquisition system across Meta Ads and Google Ads targeting nurses across Australia, UK, Ireland, Italy and the GCC. Generated 34.3M AUD revenue, 4,288 enrollments and 141× blended ROAS on a 242K AUD ad budget. Full CRM automation via Microsoft Dynamics, HubSpot, WATI, Zapier and Mailchimp. Awarded Best Performer — Digital Marketing Team, March 2026.
Freelance Performance Marketing Consultant
GoodAir — UAE / GCC E-commerce
Managed full-funnel Google Ads (Search + Performance Max) and Meta Ads for a GCC air purification e-commerce brand. Generated AED 762K+ revenue, 43× Google Ads ROAS and 2,195+ verified purchases. Meta Ads sprint: 625 purchases and AED 55,000 revenue in 30 days at 6.5× ROAS.
Freelance Performance Marketing Consultant — Lead Generation
English House — UAE, Qatar, Oman, Saudi Arabia
Architected and scaled a high-intent Google Ads acquisition system for the GCC's leading online English training institute. Generated 22,700 qualified leads at AED 1.38 CPL, 76× ROAS and AED 2.4M revenue across 4 GCC markets. Full funnel built with HubSpot CRM, Zapier automation and WATI WhatsApp sequences.
Shopify & SEO Consultant (Freelance)
Maison Estrellas & Taj Jewelry Design — Dubai, UAE
Built complete Shopify and SEO infrastructure for two UAE-based brands targeting GCC and global markets. Maison Estrellas: 460 ranking keywords and 5,432 search impressions within 5 months. Taj Jewelry Design: 6.7% CTR on a brand-new domain within 2 months.
Performance Marketing Manager
Looms & Weaves (Weaveskart) — India
Led full-funnel paid acquisition and retention for a 500+ SKU e-commerce brand across Meta Ads and Google Shopping. Delivered ₹54M total revenue, 3,000 monthly paid sales and a consistent 7.5× ROAS over three years, plus a 40% increase in repeat purchase rate and a WooCommerce-to-Shopify migration.
Verified results across Dubai, UAE & the GCC.
Every number below is verified against Google Ads, Meta Ads Manager, GA4 and client CRM data — not estimated. Real campaigns run by a Performance Marketing Consultant for real businesses in Dubai and UAE.
IHM Australia
English House GCC
GoodAir UAE
Maison Estrellas
Skills & technology stack.
The platforms behind every campaign — chosen for measurability and ROI, not novelty. The complete toolkit of a Performance Marketing Consultant in Dubai and UAE.
Core Expertise — Paid Media
Google Ads & Meta Ads — Primary channels for every UAE & GCC engagement.
CRM & Automation
Analytics & Tracking
E-commerce & SEO
Where I work as a Performance Marketing Consultant.
Based in Muscat, Oman — serving Dubai, UAE and all GCC markets fully remotely as a Performance Marketing Consultant on Gulf Standard Time. All campaign management, reporting and communication handled with full transparency.
Also available for full-time senior performance marketing roles with ambitious brands targeting UAE and GCC markets.
Discuss Your Project →Awards & certifications.
Verified recognition from employers and accredited institutions — not self-assessed badges.
Best Performer Award — Digital Marketing Team
HCI Australia / IHM Australia
Presented by Bijo Kunnumpurath, Founder & Managing Director
March 2026
Certificate of Recognition
HCI Australia / IHNA Australia
For outstanding dedication, hard work and valuable contributions
March 2025
Certifications
Introduction to Data Analytics
IBM — Coursera · 2025
Data Visualization & Dashboards with Excel and Cognos
IBM — Coursera · 2025
Excel Basics for Data Analysis
IBM — Coursera · 2025
Front End Web Developer — 50 Hours
Orisys Academy for Skill Development & Research · 2022
Common questions about hiring a Performance Marketing Consultant in UAE.
Everything you'd want to know before working with a Performance Marketing Consultant in Dubai or UAE — answered directly.
Ask Me Directly →Sabar is a Performance Marketing Consultant in UAE with 6+ years of experience building revenue-focused acquisition systems for businesses across Dubai, UAE and the GCC. He specialises in Google Ads, Meta Ads, e-commerce marketing, lead generation and CRM automation — with every campaign measured on ROI and ROAS. He has generated 34M+ AUD in revenue and 45,000+ qualified leads across verified client campaigns.
A Performance Marketing Consultant in UAE plans, builds and optimises paid acquisition systems across Google Ads and Meta Ads — measured on ROI, ROAS and cost per qualified lead, not impressions or clicks. Sabar also builds the full system behind the ads: landing pages, CRM automation, conversion tracking and email marketing, so every dirham of ad spend is tracked from first click to closed revenue.
As a Performance Marketing Consultant, Sabar has generated 34.3M AUD in revenue, 4,288 enrollments and 141× blended ROAS for IHM Australia — plus 22,700 leads at AED 1.38 CPL and 76× ROAS for English House GCC, and AED 762K+ revenue at 43× ROAS for GoodAir UAE. All results are verified against Google Ads, Meta Ads Manager and client CRM data.
Yes. Sabar is a freelance Performance Marketing Consultant available for projects, ongoing retainers and full-time senior roles with businesses across Dubai, UAE, Saudi Arabia, Qatar and Oman — working on Gulf Standard Time from Muscat, Oman.
For paid media: Google Ads, Meta Ads, LinkedIn Ads, Google Shopping and Performance Max. For CRM and automation: HubSpot, Microsoft Dynamics, WATI, Zapier and Mailchimp. For tracking and analytics: GA4, Google Tag Manager, Meta Pixel, Conversions API and Search Console.
AI tools support research, ad copy generation, audience analysis and reporting — allowing faster diagnostic and optimisation cycles. Every targeting and budget decision is still verified against live data in Google Ads, Meta Ads Manager and CRM dashboards before being actioned.
Ready to work with a Performance Marketing Consultant in Dubai & UAE?
Freelance project, ongoing retainer or a full-time role — I'm available as a Performance Marketing Consultant for businesses across Dubai, the UAE, Saudi Arabia, Qatar and Oman on Gulf Standard Time.
Muscat, Oman · sabarjed@gmail.com